{"id":6675,"date":"2025-10-02T08:16:15","date_gmt":"2025-10-02T08:16:15","guid":{"rendered":"https:\/\/www.seberg.it\/airports-and-wayfinding\/"},"modified":"2025-11-02T08:44:39","modified_gmt":"2025-11-02T08:44:39","slug":"airports-and-wayfinding","status":"publish","type":"post","link":"https:\/\/www.seberg.it\/en\/airports-and-wayfinding\/","title":{"rendered":"Airports and Wayfinding"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<span class=\"break-words tvm-parent-container\"><span dir=\"ltr\">In large airports, managing flows is one of the most complex challenges.<\/span><\/span><\/p>\n<p>Building new spaces isn&#8217;t always the solution: sometimes the real game-changer is SIGNAGE.<\/p>\n<p>Think about how much time we waste in front of unclear or contradictory signs.<\/p>\n<p>Every hesitation from a passenger translates into wasted seconds, lines that get longer, aisles that get congested.<\/p>\n<p>Conversely, when signage is carefully designed, traffic flows naturally, almost invisibly.<\/p>\n<p>Three choices really make a difference:<\/p>\n<p>the use of universal pictograms that overcome language barriers;<\/p>\n<p>the chromatic coherence that guides even in moments of stress;<\/p>\n<p>dynamic signage capable of updating in real time to avoid crowding.<\/p>\n<p>It&#8217;s not just a matter of aesthetics: it&#8217;s a strategic investment that impacts operational efficiency, safety, and the overall passenger experience.<\/p>\n<p>And you, in which airports have you seen virtuous examples of wayfinding?[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]<div id=\"ult-carousel-348461603469e4707741a66\" class=\"ult-carousel-wrapper   ult_horizontal\" data-gutter=\"15\" data-rtl=\"false\" ><div class=\"ult-carousel-151068503569e47077419e2 \" >[vc_single_image image=&#8221;6644&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6646&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6648&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6650&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6652&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;][vc_single_image image=&#8221;6654&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; onclick=&#8221;link_image&#8221; css=&#8221;&#8221;]<\/div><\/div>\t\t\t<script type=\"text\/javascript\">\n\t\t\t\tjQuery(document).ready(function ($) {\n\t\t\t\t\tif( typeof jQuery('.ult-carousel-151068503569e47077419e2').slick == \"function\"){\n\t\t\t\t\t\t$('.ult-carousel-151068503569e47077419e2').slick({dots: true,autoplay: true,autoplaySpeed: \"3000\",speed: \"300\",infinite: true,arrows: true,nextArrow: '<button type=\"button\" role=\"button\" aria-label=\"Next\" style=\"color:#333333; font-size:20px;\" class=\"slick-next default\"><i class=\"ultsl-arrow-right4\"><\/i><\/button>',prevArrow: '<button type=\"button\" role=\"button\" aria-label=\"Previous\" style=\"color:#333333; font-size:20px;\" class=\"slick-prev default\"><i class=\"ultsl-arrow-left4\"><\/i><\/button>',slidesToScroll:1,slidesToShow:1,swipe: true,draggable: true,touchMove: true,pauseOnHover: true,pauseOnFocus: false,responsive: [\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 1026,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 1,\n\t\t\t\t\t\t\t\tslidesToScroll: 1,  \n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 1025,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 1,\n\t\t\t\t\t\t\t\tslidesToScroll: 1\n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t{\n\t\t\t\t\t\t\t  breakpoint: 760,\n\t\t\t\t\t\t\t  settings: {\n\t\t\t\t\t\t\t\tslidesToShow: 1,\n\t\t\t\t\t\t\t\tslidesToScroll: 1\n\t\t\t\t\t\t\t  }\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t],pauseOnDotsHover: true,customPaging: function(slider, i) {\n                   return '<i type=\"button\" style= \"color:#333333;\" class=\"ultsl-record\" data-role=\"none\"><\/i>';\n                },});\n\t\t\t\t\t}\n\t\t\t\t});\n\t\t\t<\/script>\n\t\t\t[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]In large airports, managing flows is one of the most complex challenges. Building new spaces isn&#8217;t always the solution: sometimes the real game-changer is SIGNAGE. Think about how much time we waste in front of unclear or contradictory signs. Every hesitation from a passenger translates into wasted seconds, lines that get longer,&hellip;<\/p>\n","protected":false},"author":1,"featured_media":6644,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[],"class_list":["post-6675","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en","category-35","description-off"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Airports and Wayfinding - Seberg Srl<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.seberg.it\/en\/airports-and-wayfinding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Airports and Wayfinding - Seberg Srl\" \/>\n<meta property=\"og:description\" content=\"[vc_row content_placement=&#8221;middle&#8221;][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]In large airports, managing flows is one of the most complex challenges. Building new spaces isn&#8217;t always the solution: sometimes the real game-changer is SIGNAGE. Think about how much time we waste in front of unclear or contradictory signs. 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